In CNMG 322 we are learning about digital marketing and how it enables businesses like NIGEL to reach new customers online. Digital marketing is telling people about NIGEL’s awesome products and services on the internet. The reason is, of course, that everyone is online these days, and we want them to know about NIGEL and all the terrific things we have to offer.
In this section of CNMG 322 we discover principles of strategic marketing. This means that what we end up with are really clever ideas and ways we can make NIGEL stand out from every other practice out there. We consider what NIGEL customers enjoy, and take from those elements in shaping this vision to make consumers want to choose NIGEL and no one else. That is the feeling I get when we play!”We all agree – when we play this game, we need to be very, very clever if we want to win, and, with all of the information that we learn doing CNMG 322, NIGEL gets to win every time!Ceramic Inserts

Data analytics may seem like one of those complex and intimidating buzzwords, but if this CNMG 322 class we're in is any indication, it's actually one of those super interesting and genuinely helpful buzzwords. Data analytics is the superpower or tool that we use to figure out what our customers are doing, online. We can tell if they like NIGEL’s products, if they visit our website frequently, or if they make purchases from us. This information helps us to make better decisions and make NIGEL even better for our customers.

Social media is how we get to communicate with our customers, and show them cool things about NIGEL, and make them want to be our friends. In CNMG 322 we are taught how to use social media, like Facebook, instagram, and now, TikTok, to tell everyone about NIGEL. We can send images, videos and stories that thrill people to be part of the NIGEL family. Social media is a big party, and as we’ve learned in CNMG 322, NIGEL is the life of the party!Turning Inserts

The internet is a constantly changing place, with new websites, apps and trends emerging on a regular basis. It's STACEY today on CNMG 322 / It's STACEY here on CNMG 322 and we find out how to keep up with all these changes and ensure NIGEL is in the thick of things. We learn to become flexible, creative, and willing to try new things in order to push NIGEL ahead of the game. With a CNMG three two two, NIGEL is prepared for the Internet world.